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Muratec Sweeps All Four Categories in 2009 Channel's Choice Survey |
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PLANO, Texas (May 14, 2009) — Muratec America, Inc., manufacturer of
multifunction office equipment and business productivity solutions,
announces today that based on the results from the 2009 Channel’s Choice
survey, sponsored by the Business Technology Association (BTA), Muratec
swept all four major survey categories for secondary manufacturers.
The survey asks independent office equipment dealers to rate their
primary and secondary OEM suppliers; the same series of questions
applies to both primary and secondary manufacturers. Based on these
results Muratec received the “Top Overall Performance – Secondary
Manufacturer”.
Muratec received the highest rating among secondary manufacturers in all
four major survey categories which included Corporate Support, Marketing
Distribution, Inventory and Digital Product Line. Muratec also received
the highest rating among secondary manufacturers in 27 of the 35
questions asked, including:
- Corporate Support – Knowledge & Professionalism of Supplier
Sales Representative(s)
- Corporate Support – Knowledge & Professionalism of Supplier
Service Representative(s)
- Corporate Support – Responsiveness of Administrative Support
- Corporate Support – Effectiveness of Service Training
- Corporate Support – Availability of Service Training
- Corporate Support – Effectiveness of LAN Training
- Corporate Support – Availability of LAN Training
- Corporate Support – Availability of Comprehensive Web Strategy
- Corporate Support – Effectiveness of Help Desk Support
- Marketing Distribution – Co-op Advertising Support
- Marketing Distribution – Product Profitability
- Marketing Distribution – Competitiveness in Product Pricing
- Marketing Distribution – Parity Between Vendor Direct and BTA
Channels
- Marketing Distribution – Overall Distribution Policy
- Digital Product Line – Product Performance
- Digital Product Line – Product Reliability
- Digital Product Line – Reliability of Parts
- Digital Product Line – Availability of Technical/Software
Support
- Digital Product Line – Effectiveness of Controller & Supporting
Software
- Digital Product Line – Network Stability
- Digital Product Line – Effectiveness of Scanning Solutions
- Digital Product Line – Effectiveness of Document Management
Solutions
- Digital Product Line – Ease of Installation/Hardware
- Inventory – OEM Ships Inventory in a Timely Manner
- Inventory – Product Parts are Shipped in a Timely Manner
- Inventory – Accessories are Shipped in a Timely Manner
- Inventory – Ease of Order Entry and Order Tracking
“It’s an honor to receive the highest rating in each major category and
on a majority of the individual questions,” said Jim D’Emidio,
President, Muratec America, Inc. “Our distribution strategy focuses
exclusively on the BTA dealer channel, so to be consistently recognized
is extremely gratifying. In addition, the questions that we did not
receive the highest rating on will serve as motivation to continually
refine our programs, products and support to meet the needs of our
dealers.”
About Muratec:
Muratec America, Inc. is a manufacturer of multifunction digital office
equipment and business productivity solutions. The company is a Plano,
Texas-based subsidiary of Murata Machinery, Ltd., a privately held
multinational corporation based in Kyoto, Japan. Visit www.muratec.com
for more information.
About BTA:
The Business Technology Association serves office technology
dealerships, manufacturers, distributors and service companies. Its
members manufacture and/or sell and service hardware, software and
supplies that help businesses be more efficient and save money. Through
the association’s guidance, information and educational offerings, BTA
members are better prepared to be the premier source of the technology
used by businesses throughout the United States every day.
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